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Primary Marketplace • FBA & FBM
Full-Funnel Amazon Seller Central & FBA Operations
We assume complete operational responsibility for your Amazon channel: COSMO/A9 search indexing, Buy Box defense, TACoS-controlled Sponsored Ads, and FBA restock forecasting.
Category:Full Marketplace Management
•Model: Dedicated Month-to-Month Retainer•SLA: 12-Hour Emergency Response
Channel Coverage
- •Amazon Seller Central (US, Canada, UK & EU marketplaces)
- •Amazon Brand Registry, Storefront & A+ Content management
- •FBA Restock Limits, AWD & 3PL Inbound coordination
- •Vendor Central hybrid & Seller-Fulfilled Prime (SFP) support
Operational Roadblocks Solved
- •Suppressed ASINs and search de-indexation due to backend attribute mismatches
- •Runaway PPC ad spend draining profit margins on non-converting search terms
- •Unauthorized Buy Box hijackers and MAP violations undercutting retail prices
- •Costly FBA stranded inventory and unexpected storage surcharge penalties
Direct Business Impact
- •Top-line sales expansion driven by high-intent organic keyword ranking
- •Controlled TACoS ensuring predictable net margins across all SKUs
- •Zero-stress operations reclaiming 15 to 20 weekly hours for brand executives
- •Uncompromised account health metrics with 100% policy compliance
Organic Traffic Growth
+145%
Average organic keyword indexation growth in first 90 days
Target TACoS Range
12 - 16%
Strict blended ad spend guardrails protecting product margins
Buy Box Win Rate
99.4%
Autonomous repricing rules & continuous unauthorized seller defense
FBA Order SLA
100%
Zero stockout penalties through predictive shipment scheduling
01 • Operational Friction
The Friction of Scaling on Amazon
Managing an active Amazon storefront is no longer just listing products and running auto PPC. Between aggressive competitors, algorithm updates, and strict fulfillment requirements, operations require daily vigilance.
Algorithm Volatility & Search De-Indexation
Amazon's COSMO and A9 algorithms continuously re-weight buyer intent, category nodes, and backend search terms. A single misconfigured attribute can instantly drop high-performing ASINs off page one.
Bottom-Line Risk:Lost organic placement resulting in sudden 40-60% revenue drops.
Uncontrolled PPC Bidding & Bleeding TACoS
Auto-pilot bidding software and broad match campaigns frequently bid on high-cost, irrelevant keywords that eat into gross margins without driving repeat customers.
Bottom-Line Risk:Advertising costs consuming 30%+ of revenue with dwindling net profits.
FBA Restock Limits & Stranded Inventory
Balancing supplier lead times against Amazon's dynamic capacity limits and aged inventory surcharges requires forensic demand forecasting and split inbound planning.
Bottom-Line Risk:Stockout ranking resets and thousands of dollars in avoidable storage fees.
02 • Structured Methodology
How EcomAmigo Manages Your Amazon Store
Our dedicated Amazon specialists handle every operational touchpoint with institutional rigor, data-backed decisions, and daily account surveillance.
Pillar 01Algorithmic visibility engineered for commercial buyer intent.
COSMO & A9 Keyword Indexation Architecture
We perform deep reverse-ASIN competitor forensics to uncover high-volume, high-converting keyword roots. We restructure your titles, bullet points, backend search terms, and product attributes to maximize organic ranking weight.
Included Deliverables:
- Reverse-ASIN keyword harvesting across top 10 category competitors
- Backend search terms & leaf-node attribute calibration to prevent de-indexation
- Conversion-optimized copywriting adhering to Amazon style guidelines
- Custom A+ Content, Brand Story modules, and premium Storefront navigation
Pillar 02Disciplined advertising that fuels organic rank without eroding margin.
Precision PPC Management & TACoS Defense
We reject automated set-and-forget bid software. Our team manages Sponsored Products, Sponsored Brands, and Sponsored Display with isolated exact match structures, daily negative harvesting, and strict TACoS targets.
Included Deliverables:
- Single-keyword ad groups (SKAGs) for top brand and category drivers
- Weekly negative keyword pruning to eliminate wasted ad spend immediately
- Competitor ASIN defense campaigns protecting your brand's PDP real estate
- Blended TACoS guardrails keeping advertising spend aligned with true SKU profitability
Pillar 03Eliminate stockouts and eliminate excess storage surcharges.
FBA Restock Forecasting & Inbound Logistics
We calculate daily sales velocity, seasonality curves, and supplier transit times to generate weekly replenishment recommendations. We create inbound shipping plans and resolve stranded inventory alerts within hours.
Included Deliverables:
- Predictive inventory forecasting model accounting for lead time and sales spikes
- Full inbound shipment creation, barcode prep verification, and carrier booking
- Stranded inventory triage and FBA unfulfillable inventory reconciliation
- AWD (Amazon Warehousing & Distribution) hybrid buffer routing when needed
Pillar 04Uncompromising brand protection against hijackers and policy flags.
24/7 Account Health & Buy Box Surveillance
We monitor your account health score, Voice of the Customer (VOC) ratings, and Buy Box ownership around the clock. We issue cease-and-desist notices to unauthorized sellers and submit Brand Registry IP violation claims.
Included Deliverables:
- Automated repricing rules engineered to defend Buy Box share against unauthorized sellers
- Brand Registry enforcement, counterfeit removals, and copyright/trademark filings
- Proactive Voice of the Customer monitoring to intercept NCX defects before ASIN deactivation
- Rapid resolution of buyer messages and A-to-z guarantee claims within 12-hour SLA
03 • Partnership Advantage
Why Brands Choose Our Amazon Team
We operate as an embedded operational partner, not an arms-length agency relying on junior interns or black-box automations.
Senior E-Commerce Operators
Your account is managed directly by seasoned specialists who have operated 7- and 8-figure Amazon storefronts across competitive consumer categories.
No Long-Term Contracts
We operate on straightforward month-to-month retainers. We earn your partnership through transparent performance and weekly operational deliverables.
Direct Slack Collaboration
Never wait days for email support. Our team communicates in real-time in your dedicated Slack channel alongside bi-weekly executive video strategy sessions.
Holistic Margin Focus
We measure success in net operating profit, not vanity top-line GMV. Every ad dollar, coupon, and restock plan is evaluated against your bottom line.
04 • Execution Roadmap
Our 4-Phase Amazon Onboarding & Execution
From diagnostic intake to scaled profitability, here is our proven 60-day operational roadmap.
Phase 1
Days 1 – 7Forensic Audit & Account Stabilization
We conduct a 50-point inspection of your Seller Central account, isolate suppressed ASINs, pause bleeding PPC campaigns, and resolve outstanding account health alerts.
Key Deliverables:
Comprehensive Amazon health audit reportImmediate negative keyword pruning listSuppressed listing diagnostic & fix planSecondary user permission onboarding
Phase 2
Days 8 – 21Catalog Reconstruction & SEO Indexing
We rewrite copy for priority ASINs, rebuild backend search terms, update category classification nodes, and design high-converting A+ Content.
Key Deliverables:
Optimized titles, bullets, and backend terms for priority SKUsA+ Content and Brand Story design layoutCompetitor price & Buy Box baseline matrixVoice of the Customer (VOC) sentiment breakdown
Phase 3
Days 22 – 35PPC Restructuring & Bidding Migration
We migrate ad campaigns into structured auto, broad, and exact match funnels with strict negative bid exclusions and TACoS targets.
Key Deliverables:
Restructured Sponsored Products campaign architectureSponsored Brands video and headline search assetsTarget TACoS calibration per SKU margin tierCompetitor ASIN defense campaign deployment
Phase 4
Day 36 OnwardScaled Velocity & Autonomous Management
We assume daily operational oversight: monitoring inventory levels, adjusting bids, resolving customer inquiries, and conducting bi-weekly strategic reviews.
Key Deliverables:
Weekly FBA inventory replenishment forecastsDaily account health and customer inquiry managementBi-weekly executive KPI and revenue reportsOngoing seasonal promotional planning
05 • Software Infrastructure
Tools & Analytics We Deploy
We deploy battle-tested intelligence tools and API integrations to automate data gathering and protect your margins.
Amazon Seller Central
Core store administration, inventory, and order fulfillment
Amazon Brand Analytics
First-party search query performance and market share tracking
Helium 10 & DataDive
Deep reverse-ASIN keyword research and rank tracking
Sellerboard
Real-time net profit accounting and margin reconciliation
Keepa
Historical Buy Box and competitor pricing analytics
06 • Real Answers
Frequently Asked Questions
Direct answers regarding onboarding, permissions, and operational management.
Do you require full admin access to our Seller Central account?
No. We only require secondary user permissions tailored specifically to catalog management, advertising, and inventory logistics. You retain complete administrative and financial ownership at all times.
How do you handle our existing advertising campaigns?
We never delete your historical campaign data. We analyze historical search term reports to identify proven converters, prune non-converting negative keywords, and systematically migrate bids into our structured exact and broad match funnels.
What happens if an ASIN gets suppressed or suspended?
Our team responds within hours. We identify the exact policy citation (e.g., attribute mismatch, image violation, or customer complaint), correct the backend metadata, and submit formal appeal cases with Amazon Seller Support until resolution.
Can you help coordinate our inbound shipments to FBA?
Yes. We create the shipment plans directly in Seller Central, provide your warehouse or 3PL with the required box labels and pallet specifications, and track the inbound delivery until inventory is fully received by Amazon fulfillment centers.
Take The Next Step
Ready to optimize your Amazon Operations?
Request a confidential forensic store audit. We review your catalog health, Buy Box ownership, and PPC efficiency within 24 to 48 hours.
Proven Experience
Real brands. Real results.
Multi-Platform Expertise
Shopify, Amazon, TikTok Shop, Walmart, eBay
End-to-End Management
From product listings to fulfillment
Growth Focused
Increase sales and improve operations
Your Brand Could Be Next
From day-to-day store management to marketplace growth, EcomAmigo gives brands the e-commerce support they need without building an entire in-house team.
Get Your Free E-Commerce Audit →
- Store Review
- Growth Opportunities
- Listing Optimization
- Operational Improvements
- Custom Recommendations